When you’re starting the process of selling your home, be prepared to see your home in a whole new light.A really, really bright light. That’s because buyers will notice all the great things
How Listing Your House Can Work The 2nd Time
Dated: December 11 2014
· Compare prices of comparable homes that have sold in your neighborhood, and use those as the benchmarks. If your area listing was priced to allow 10-20% for negotiating room, that’s the likely culprit. Consider listing your house at 1% to 5% below your competitors—it’s a proven way to get more feet through your entryway.
· A well thought-out marketing strategy with multiple advertising channels can be a necessity in a competitive area. Discuss taking advantage of social media platforms like Facebook and YouTube with your real estate agent. Is there a way you as a homeowner can help? Consider holding mid-week open houses in the evening hours so visitors can drop by on their way home from work. Being extra flexible and accommodating can make the difference in getting qualified buyers through the door.
· If you are listing your house in Clark County for a second time, you will want to make any deferred repair and cosmetic décor change you may have put off the first time ‘round. The vast majority of today’s area buyers are looking for a home that’s 100% “move-in ready.”
· Patience is never more critical than when negotiating a price for your home. Refuse to be put off by offers that are lower then what you were expecting. You don’t need to accept such offers—but rather than just rejecting them, consider offering incentives (such as paying the buyer’s closing costs, or a point on the mortgage) when the price difference is too great. Other ideas: offer to pick up moving expenses, or include excluded appliances in the bargain.
When a home doesn’t sell the first time around, finding details you can change to encourage a better result is the kind of positive approach that works most often. You should also be conscious of the fact that the market is constantly changing. Reduced interest rates alone may sell your home faster—just as higher rates may require adjusting your price or adding more incentives. Being informed and prepared when a prospect comes along will put you at a competitive advantage.
If you’re considering listing your house in Clark County and want an agent with the vision needed to get your home S-O-L-D, call me today!
Megan Womack came to Front Door Realty with over 10 years of customer service experience. She thrives on making sure our clients come first, is the ultimate people person, and makes friends everywhere....
Latest Blog Posts
Selling Your Home During COVID? You Might Have an Edge... Less is more when it comes to successfully selling your home during the COVID pandemic. That’s because if you’re still going ahead
Millennials are facing major stress trying to come up with ways to balance a down payment,student loans, and impending mortgages, but they are finding solutions: (Image provided by